Coordinated and facilitated by the Gulf United Metro Business Organization (GUMBO), three South Baldwin County mayors—each active members of the organization—led a delegation to Washington, D.C., on Tuesday, July 29, to meet with U.S. Senators Tommy Tuberville and Katie Britt. The discussion focused on critical infrastructure needs, responsible regional growth, and long-term environmental sustainability, following a record-breaking summer for tourism along Alabama’s Gulf Coast.
The rise in visitors initiated a discussion centered on new and ongoing partnerships to support economic development for Alabama and to protect residents and resources from potential coastal disasters.
“People are flocking from all across the country to visit Alabama’s beaches along the Gulf of America. Baldwin County continues to grow, thanks to its beautiful beaches and warm hospitality. Last year, 8.4 million people visited, bringing in $7.8 billion to the county,” said U.S. Senator Tommy Tuberville. “We want to ensure that local leaders have the necessary resources to support tourism, development, and conservation along the Gulf of America. My office is committed to working alongside Baldwin County leaders to make sure this region of the Yellowhammer State continues to grow and thrive.”
“As our U.S. economy continues to grow under the leadership of President Trump, it gives me great pride to see Alabamians and visitors across the country enjoying our thriving coastal communities in record numbers,” said U.S. Senator Katie Britt. “My continued dedication to support growth, infrastructure, and conservation along the Gulf of America is unwavering. I’m proud to be a partner on the federal level with our incredible local and state leaders to grow opportunity and strengthen our state for many years to come.
Tourism along Alabama’s beaches continues to thrive, with South Baldwin County seeing steady growth — year-to-date lodging revenues are up 7.2% over 2024, and both June and July visitation have surpassed last year’s numbers (Gulf Shore Orange Beach Tourism).
The rise in coastal growth also includes permanent residents. Foley is Alabama’s fastest-growing city, according to U.S. Census data released in May.
“We have a low cost of living with a great quality of life,” said Foley Mayor Ralph Hellmich. “Indicators point to continued growth for our area, and by working with outstanding leaders like Senator Tuberville and Senator Britt, we will be able to provide solutions that benefit our residents, our city, and our state.”
Gulf Shores also appeared on the list of the fastest-growing cities in Alabama, ranking eighth. With the Gulf Shores International Airport outpacing initial commercial passenger projections, city leadership is exploring ways to effectively shape demand and growth.
Allegiant Airlines just announced new flights from Gulf Shores International Airport to Nashville and other important cities. These new connections will help the local economy and improve life for residents. More flights mean more travel options for people visiting or doing business in the area while bringing in more tourists, supporting local shops, and creating jobs. It will also make it easier for residents to reach bigger cities for work or leisure, making life in the community better overall.
“I want to express my sincere gratitude to Senator Tuberville and Senator Britt for their unwavering support of our city and for their continued interest in issues that are important to our residents,” said Gulf Shores Mayor Robert Craft. “They truly understand the beauty and significance of our coast, as well as the vital role it plays in driving tourism for the entire state. Together, we can address the challenges we face and develop solutions to ensure our community continues to thrive as an economic engine for Alabama.”
Orange Beach is also experiencing significant growth and is committed to maintaining its small-town quality of life.
"Life is truly better here, and through the personal relationships we have formed with our senators, together we are working diligently to make sure that protecting our quality of life is the priority for all of our community,” said Orange Beach Mayor Tony Kennon." There is no doubt Alabamians enjoy our white sand beaches, great food, and all the recreation the Gulf of America has to offer. Senator Tuberville and Senator Britt have been great friends of Baldwin County since their first days in office and truly empathize with us on the importance of our infrastructure needs and want to partner with us to help get these projects done."
GUMBO and the mayors reaffirmed their shared commitment to ensuring that South Baldwin County’s priorities are heard in Washington and to working collaboratively with regional and federal partners to address key issues impacting coastal communities.