City of Gulf Shores

Gulf Shores announces holiday events schedule

Christmas is just around the corner and the City of Gulf Shores is once again gearing up to celebrate with a full array of holiday events.  Whether it’s marveling at the magical glow of the lighted Parade, enjoying Breakfast with Santa or the Baldwin Pops Christmas Concert, families young and old are invited to join in the excitement of the season.


Gulf Shores Lighted Christmas Parade & Beach Celebration 

Gulf Shores will kick off its holiday festivities on Friday, December 1st with the Annual Lighted Christmas Parade and Beach Celebration.  The evening parade will begin at 6:30 p.m. and will feature festive lighted floats, as well as appearances from holiday characters and marching bands.  Large crowds of spectators looking to bask in the holiday spirit are anticipated along Highway 59 as parade entries make their way from the Gulf Shores Public Beach to Johnnie Sims Park near the David L. Bodenhamer Recreation Center.
The magical atmosphere from the parade will roll continuously into the night as a celebration at Johnnie Sims Park will kick off immediately following the parade.  Families can enjoy pictures with Santa, holiday treats, crafts, a snowball drop with prizes and much more.
“We want to make sure everyone is aware the parade route is reversed this year,” said Programs and Events Manager, Brigette Reynolds.  “Due to construction taking place at Gulf Place, the floats will make their way from Gulf Shores Public Beach to West 19th Avenue and end at Johnnie Sims Park.”
Reynolds noted that anyone interested in entering the parade can do so by registering online at or by contacting Erica Bassett at 251-968-1434.  


The Nutcracker

The Coastal Ballet Academy presents the Nutcracker on Sunday, December 3rd. Under the direction of Madame Rio Cordy Barlow the ballet academy will bring this classic holiday ballet to life. This event begins at 2 p.m. inside the Erie H. Meyer Civic Center located at 1930 West 2nd Street in Gulf Shores.
Tickets for the show are $15 and will be available online and at the City Store box office.  Space is limited. The box office is located at 1821 Gulf Shores Parkway and office hours are Monday – Friday, 8 a.m. – 5:30 p.m. and Saturday, 10 a.m. – 3 p.m.


Baldwin Pops Christmas Concert 

On Thursday, December 7th, the City of Gulf Shores will open its doors to host the Baldwin Pops for a traditional Christmas Concert. The Baldwin Pops is an organization of volunteer musicians whose mission is to share music in a concert band format free of charge to the citizens of Baldwin County.  This is their 20th concert season and the performance will begin at 7 p.m. inside Cultural Center Auditorium.

Baldwin Pops Concerts are a collection site for the US Marine Corps Reserves Toys for Tots program. Patrons are encouraged to bring a new, unwrapped gift.
This is a free event and will not require a ticket - first come, first serve.


Breakfast with Santa 

Children will have one last minute chance to visit with Santa on Saturday, December 16th as Gulf Shores hosts Breakfast with Santa at the Erie H. Meyer Civic Center. Beginning at 8 a.m., families can dive into a wholesome breakfast complete with sausage, bacon, eggs and pancakes before having pictures taken with Santa. Admission for Breakfast with Santa is $5.00, while children 3 and under are free. The first 50 children will receive a complementary photo.

For more information about these and any of the City of Gulf Shores holiday events, contact the Special Events Division at 251-968-1171 or visit

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